All posts in Revenue Optimization

Five Experiences Shared by the Best Business Analysts

Categories: Analytics, Data, Decision Science, Finance, Revenue Optimization
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The traditional career path for most business analysts is to start in Accounting or Finance and then jump into a managerial role. While this may be the most efficient process for sourcing quantitative talent, it is not necessarily the most effective. Many companies are beginning to realize that the benefit of having great Analysts is in creating value and wealth rather than in creating reports. For the latter you just need to learn some technical skills, but for the former you need to be exposed to experiences Read more

Free Coffee with Cream, no Analytics

Categories: Analytics, Data, Food and Beverage, Guest Analytics, Marketing, Restaurant, Revenue Optimization
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Today is a great day. It’s great because I unexpectedly got a free cup of coffee from a multinational corporation and, at least during this transaction, I gave them nothing in return, except maybe, some discouraging data. Here’s the story of my $2 coup in a cup: My father and I decided to take my two young boys to the park to drain some of their energy (if that’s possible). On the way, I asked my father to stop at Read more

With the release of the Star Wars: The Force Awakens official trailer a couple of days ago, the countdown officially begins to the biggest movie event of the year.  I proudly join the millions of geeks who can’t wait for December 18th.  As I retrieve my old Star Wars figures from the attic, I am reminded of the cross-generational wisdom that has been delivered by this great franchise throughout its 38 year run.  More important, I now even recognize the Read more