Analytics – Origin World Labs

Jan

The Words You Use Reveal If You Are Data-Driven

Categories: Analytics

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by chiefowl

The topic of analytics is intimidating and even scary for many people, not because it involves technical discussions about databases, mathematics, or machine learning, but because the aim of analytics is to stop impostors dead in their tracks. By definition, you cannot be an analytics driven organization and at the same time have managers, at any level, spewing myths, assumptions, and outright fallacies about the way their company works, the market moves, or the customer thinks. This is the scariest Read more

Jul

The 5 Steps to Analytics Enlightenment

Categories: Analytics, Data

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by chiefowl

To go from data to profit, your company needs to adopt a healthy enthusiasm for the limitless potential of analytics with the discipline and awareness that comes from having a mature business acumen. Unfortunately, most hotel companies are focusing their energy and dollars on quickly implementing the next technical tool, whereas the more purposeful approach is to clearly articulate, formulate, and ONLY THEN implement analytics solutions that will truly drive sustained profit. The latter approach is the hardest but it is the only way to guarantee success. To Read more

Oct

Five Experiences Shared by the Best Business Analysts

Categories: Analytics, Data, Decision Science, Finance, Revenue Optimization

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by chiefowl

The traditional career path for most business analysts is to start in Accounting or Finance and then jump into a managerial role. While this may be the most efficient process for sourcing quantitative talent, it is not necessarily the most effective. Many companies are beginning to realize that the benefit of having great Analysts is in creating value and wealth rather than in creating reports. For the latter you just need to learn some technical skills, but for the former you need to be exposed to experiences Read more

Feb

How to Take On the Epidemic of Overconfidence at Your Company

Categories: Analytics, Data, Decision Science, Finance, Pricing

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by chiefowl

From time to time one of our clients asks me to sit in on a vendor presentation for some Business Intelligence software. At the end of these demos the salesperson usually summarizes the value of the system by saying some derivative of “it allows you to make more confident decisions.” That is exactly the opposite of what the sales pitch should be. You see, in the business world there is no confidence problem. Managers across all industries are usually way Read more

All posts in Analytics

The Words You Use Reveal If You Are Data-Driven

The 5 Steps to Analytics Enlightenment

Five Experiences Shared by the Best Business Analysts

How to Take On the Epidemic of Overconfidence at Your Company