Data Science of Revenue Optimization
Introduction to
Data Science of
Revenue Optimization
with Excel and SQL.
Self-Paced, Online Certificate Course
Short, easy, pre-recorded lessons. 5-10 minute bite-size videos allowing you to
fit this course into your lifestyle. Start any time. Finish any time. Come Back forever.
The Era of Dynamic Pricing Strategies is Here. Master it!
Dynamic Pricing analytics is now the exclusive domain of a handful of elite corporate statisticians, an even smaller set of software companies, and a tiny number of consultants. With the looming shortage of dynamic pricing talent across all industries and the unstoppable accumulation of massive amounts of data, businesses will not be able to find enough pricing science professionals with enough business acumen to tackle their increasingly complex pricing challenges. Learn the core skills that you need in order to profit from this opportunity!
What can this training do for you?
Prescriptive Pricing Analytics is the most on-demand skill among growing and established businesses.
Whether you work for a company or have clients, having pricing science skills will allow you to create new opportunities for yourself.
This certificate will confirm that you are among the Elite Pricing and Revenue Professionals.
High Demand Skills This Course Will Add to Your Set in 16 Hours of Short Lessons
Relational Databases
& Schemas
Data Mining/
SQL Queries
Advanced
Excel
Statistical
Analysis
Mathematical
Optimization
Analysis
Automation
Most courses tell you the “What”.
This course shows you the “HOW”.
Descriptive, Predictive, and Prescriptive Pricing Analysis Covered in Detail
Short, One-topic, On-demand, Pre-recorded videos | Self-Paced
Real Raw Transaction Data Files | Downloadable Excel Templates | No Time Limit | No Exams | Certificate of Completion
You get Lifetime access to the course. Allowing you to come back to review the material at any time.
Single Case Study Approach
Analytics training courses usually have disconnected examples from topic to topic. This course is built on one continuous case study – The Sub-Optimal Hotel (SOHO). While the name is fake, the data is very real. You will learn how to go from raw, transaction level data to automated pricing decision models from beginning to end, as if you were in an actual consulting assignment.
No programming or mathematics background required.
Judge Us By Our Community of Students
(small random sample with Linkedin URLs)
Daniel Harris
Daniel Wise
Debbie Sparks
Debbie Tappan
Dermot Herlihy
Dina Antonopoulos
Dušan Delibašić
Ed Peterson
Elizaveta Khryukina
Emil Kyulev
Eric Marichal
Garrett Henke
Greg Warner
Gulab Jan Sathar
Gunther Schelfhout
Gustavo Marini
Heather Scharmer
Heinrich Olckers
Himanshu Rastogi
Himanshu Rathee
Hugues Armengaud
Ignacio Garcia
Iqbal Jayah
Iulian Sava
Ivan Bilandzic
Ivan Drechsler
Jacque Groves
Jacqueline Minning
Jason Mccormick
Jayne Nicolson
Joanna Tenbrook
John Tysdal
Johns Saoud
Julia Caetano
Juliana Mendoza Ortega
Julien Volkmann
Kathryn Baker
Kristy Cook
Laura García Lorenzo
Leslie Chinn
Leslie Kominsky
Lewis Paxford
Liliana Macchiavello
Lily Mockerman
Lisa Garner
Liz Maud
Lola Roeh
Louis Fautre
Luis Espinosa
Majid Reyhanian
María Eugenia Aleman
Marissa Hegel
Mark Grossman
Matt Hildebrant
Matt Little
Mauro Braunspahn
Mauro Trevisanutto
Melissa Los Banos
Michela Nicosia
Michelle Ugaste
Mladen Mijatovic
Mohammed Sherif`
Muhammad Atif Ali
Nena Laudani
Nicolas Stockman
Nikolaos Tsitsoulis
Nina Barfoed Petersen
Patrick Kirer
Pawel Kanadys
Piera Telch
Rahul Menon
Rajvi Damur
Rasmus Viereck
Rex Kitti Panantananon
Richard Muhn
Rocio Arosemena
Romain Sabellico
Ronald Hopman
Samir Joshi
Sara Rafferty
Regardless of your career path, this course will make you stand out.
Seasoned Consultant
“The course brings a higher dimension of analysis to the revenue management landscape. The presentations by Robert Hernandez are expertly done, presenting difficult mathematical concepts in the plain language. You will see at the end of the certification a quantum leap in your [analytics] skill set.”
Ivan R. Drechsler, Pricing and Revenue Consultant
Industry Leader
“Having been through a number of pricing courses, including one from Cornell, yours really explains and shows the calculations behind the [transaction] system being used. Your concept of looking at the individual transactions opened a whole new world for me, especially how this relates to pricing.”
Ronald Hopman, Director of Revenue, Aruba
Rising Star
“Thank you very kindly for sharing and teaching such amazing concepts. I am absolutely excited that you have made something available for the profession relating to math that makes more sense. I appreciate the opportunity you have created for those of us aspiring to be more strategic and mathematical.”
M. Los Banos, Analyst, Hawaii
No-nonsense, Immediate-Impact Training
Taught by a real, Pricing and Revenue Optimization Expert,
not a university professor or corporate trainer.
Unlike university-based courses, the focus of this certificate
is on the application instead of the theory of data analytics.
In this unique course you will learn by watching the instructor actually
perform every operation step-by-step using real business data for every topic.
When was the last time your mind was transformed by a training course?
Over 150 Short Lessons Will Make You An Elite Pricing Talent
Part 1: You Will Be Able To Extract Raw Transaction Data from Any System.
Knowledge that will make you an Elite Talent All concepts explored using our raw data set – Databases – Schemas – POS Tables – Relational Databases – Facts, Dimensions, Granularity – ODBC – SQL Language – Joins – Group by – SQL Functions – Real-Time Reports
Part 2: You Will Understand How to Find Demand Patterns using Probability and Statistics
Knowledge that will make you an Elite Talent All concepts explored using our raw data set – Counting Random Events – Frequency Tables – Frequency Distribution – Cumulative Distribution – Inverse Distribution Function – Expected Value – The Normal Distribution- Standard Deviation – Outliers
Part 3: You Will Know How to Make Pricing Decisions using Data and Math.
Knowledge that will make you an Elite Talent All concepts explored using our raw data set- Types of Optimization Models – Modeling Best Practices – Cumulative Demand – Estimating Line Functions – Demand Functions – Elasticity – Revenue Functions – Price Functions – Dynamic Pricing – Revenue Optimization – Dynamic Programming
Part 4: You Will Build Automated Pricing Models in Excel.
Knowledge that will make you an Elite Talent All concepts explored using our real data set- Excel Tables – Excel Table Tools – Date Formulas – Text Formulas – Nested Functions – IF Function – Lookup Functions – Criteria Functions – Array Functions – OLAP – Pivot Table – Pivot Chart – The Excel Solver
Lesson #24: The two main Mathematical Pricing algorithms
This lesson is a top-level overview of the two Revenue Management algorithms which are covered in Part 2. Capacity Control is used for forecasting by most pricing systems while Dynamic Pricing is slowly being introduced by forward-thinking companies using customized models. These two models are the foundation of mathematical RM for any industry and every Revenue Pro needs to master these two approaches to optimization.
University-based, advanced RM courses cover the theory and formulas behind Capacity Control and Dynamic Pricing but they do not show you how to use real data to apply them. In Part 2, both algorithms are built from scratch using real transactions.
Become a Revenue Science Expert! Arm Yourself with Data Science Techniques for creating Revenue.
This bundle consists of four modules and a verifiable electronic certificate upon completion of all courses. 100% Money Back Guarantee.
$495Add to cart
Why Spend Your Training Dollars on This Course?
This course focuses on the application of smart Data Science techniques to real transaction data. This approach is not offered anywhere else. The entire analytic process is covered hands-on and step-by-step, from data gathering to decision model creation. Instead of getting bogged down with mathematical symbols or theoretical approaches, this course reveals, in plain English, the data driven techniques that have been proven to deliver higher profit. This is an intense, boot-camp style workshop that will supply you with enough advanced Excel knowledge, mathematical techniques, and critical thinking skills to fuel your job effectiveness for years.
How Does This Course Compare to Other Analytics Courses?
The Pricing and Revenue profession has matured. Hindsight reporting is no longer adding the value to the bottom line that they once did. Businesses now expects more intelligent analysis, unique strategies, and confident guidance from those managers responsible for driving profits. Welcome to Era of Dynamic Pricing!
This course is designed for business professionals who want to truly understand the Science of Pricing in order to improve their analysis in order to craft more profitable strategies.
Unlike any other Analytics course, this workshop focuses exclusively on the data and analytical aspects of business decision making. Complex concepts are explained in an easy-to understand, incredibly digestible format using a combination of manual, visual, mathematical, and algorithmic methods.
The course delivers actionable tools and techniques that can be applied immediately to craft innovative strategies, increase revenue, and boost profits at any property. While we cover very advanced topics, they are taught in a simple, yet dynamic, journey through a proprietary case-study that is developed from real transaction data. You learn how to transform that data into profitable decisions.
Designed and taught by a revenue analytics expert with a Finance background, this course is specifically designed to deliver the practical knowledge that will launch you into the next level of your professional career.
Why You Need This Course?
- Revenue is King! There is no more efficient method of increasing profits than through intelligent pricing.
- Learn to extract transaction data, understand it, process it, visualize it, and extract insights from it.
- Learn how to create Real-time reports from any transaction or GL system.
- Build your own proprietary Revenue Decision Model.
- Understand statistical concepts in plain English and learn how to use them at work.
- Learn how to apply Excel’s statistical tools to any data set.
- Acquire strategies for increasing revenue by using mathematical techniques.
- Understand the algorithms behind the most popular optimization systems.
Most data analysis courses focus an a specific software or platform, thereby limiting your ability to transfer your knowledge to other systems.
Not this one.
THIS COURSE IS VENDOR AGNOSTIC. WE DO NOT PROMOTE OR LIMIT THE COURSE TO ANY SPECIFIC STATISTICS PACKAGE OR ANY OTHER SOFTWARE. WE ALSO DO NOT PROMOTE ANY THIRD PARTY COMPANIES OR CONSULTING SERVICES INCLUDING OWL. THIS COURSE IS NOT AFFILIATED WITH ANY UNIVERSITY, ASSOCIATION OR THIRD-PARTY COMPANY.
Get One-on-One Help.
Hi I am Robert Hernandez. I am a Revenue Science consultant. I want to teach you everything I know and help you avoid all of the mistakes that I have made. It took me 15 years of learning Revenue Modeling the hard way and 10 years doing analysis for every size company in a variety of industries to become a Revenue Discovery expert. In this course I have condensed everything you need to know into 16 hours of easy training. I teach you the skills that you will use every day and don’t waste your time with stuff that is never used.
Have a Question about this course? Email me.
Get started now and leap to the Top of global Revenue talent.
This bundle consists of four modules and a verifiable electronic certificate upon completion of all courses. 100% Money Back Guarantee.
$495Add to cart